Digital Marketing for Solar Companies
Shine Brighter Online
Capture motivated homeowners researching solar. TruLata helps solar companies stand out with SEO, Google Ads, lead generation guarantees, and high-converting websites.
Challenges Solar Companies Face
🔍 High competition – With homeowner interest rising, dozens of solar companies fight for the same leads.
📉 Expensive leads – Many pay thousands for low-quality leads that don’t convert.
⏰ Long sales cycles – Homeowners research financing, tax credits, and system types before deciding.
⭐ Trust barriers – Solar is a major investment; without strong reviews and credibility, homeowners hesitate.

How TruLata Helps Solar Companies
TruLata puts your solar business in front of motivated, qualified homeowners at the exact moment they’re researching. We cut through the noise with SEO that ranks your company higher, ads that capture intent-driven searches, and offers that build trust. We even remove risk with lead guarantees, ensuring you only pay when results come in. The outcome: more inquiries, more installs, and more revenue — without wasted ad spend.
Services Tailored to Solar Installers
🌐 SEO & Lead Projection
We analyze search demand for solar panels and installations, project potential leads, and optimize your site to rank for terms like “solar companies near me” and “solar panel installation.” Our SEO strategies put you in front of thousands of homeowners actively searching.
💻 High-Converting Website Design
Modern, mobile-friendly sites with calculators, financing info, and “Get a Free Quote” forms convert researchers into booked consultations. Portfolios, reviews, and tax credit info build trust with homeowners making a $20K–$30K investment.
🔄 CRM & Automated Follow-Ups
From quote requests to installation scheduling, every lead is tracked in a CRM. Automated SMS/email sequences keep prospects engaged during long decision cycles, reducing lost opportunities.
⭐ Review & Reputation Management
Solar buyers research heavily. We help you earn 5-star reviews, showcase testimonials, and highlight certifications — so homeowners see your company as the safest, most trustworthy choice.
Proof of Results
One solar client doubled their qualified consultations within six months while cutting their cost per lead by 42%. Another reported their pipeline so full they had to expand their installation crew.
“We were tired of wasting money on generic leads. TruLata changed the game — now we get exclusive inquiries from real homeowners, and installs have never been higher.”
Ready to Power Up Your Solar Business?
Homeowners are searching right now for solar installation, panel pricing, and tax credit details. The question is: will they choose your company, or one of the many competitors fighting for their attention?
TruLata helps solar companies rank higher, build trust, and convert more inquiries into installs. With SEO, targeted ads, reputation management, and a lead guarantee, we take the risk out of marketing and turn homeowner interest into profitable projects.
Stop overpaying for weak leads or losing deals to competitors. With the right system in place, you can capture more high-value installs and grow your business with confidence.
👉 Schedule your free consultation today and see how TruLata can deliver more solar leads, more installs, and more revenue for your company.