Runs your marketing. Shows you what it did.
Search, ads, content, outbound and email run on a schedule whether or not anyone at your business had time this week. Every lead is counted from your own forms, one screen shows what ran and what it cost, and the team that built it runs it for you.
Trusted to drive growth for
Run the business. The next customer keeps coming.
You sell a service and nobody's job is marketing: this was built for you, and the door is open wider than that.
Marketing runs whether or not you have time. It finds demand first, so what gets written is what people already search for. Campaigns and creatives go live in your ad accounts, and every prospect email is logged. You stay with your customers.
Every submission from your own forms lands on one list, newest first, with the source that produced it on the row. You read what happened while it is still happening. Three pages below show what changes for you.
Nobody on staff does marketing
Prospects get sourced weekly, topics pass a demand gate on real search volume before they are written, and your ad account's change history gets read every morning. The schedule is the department.
02You are the marketing department
Reporting, chasing vendors and checking spend stop being your evening work. A site, content or targeting change you want goes to the team from that same page and is logged.
03Know which channel produced the lead
The row names the source in plain words: paid with the campaign, AI search with the engine, or organic. Phone leads count where your CRM records them, and you set the outcome from the same row.
One screen your marketing
runs inside.
A dashboard at your own web address. The people you give a seat sign in with a single-use link, and it is the software doing the work, not a report about it.
Search, paid ads, the content on your site, email and outbound all execute inside one system, and every one of them reports onto the same board.
It refreshes because a human opened it. Last night's snapshot shows first so you never land on a blank screen, then it pulls fresh behind your request when what it holds is over five minutes old. The Refresh button never shows an error, and a failed pull leaves yesterday's good page up.
Our operators run it for you. Tools wait to be driven. This does not.
Every page below is a working view.
Not a roadmap, and not a feature list. Each one is a page in the product with its own write-up.
The views, and the stamp that says how old they are.
Each view lights up as its account is connected, so every tab you see is reading a real source, and new views arrive as they are built.
The header carries the age of what you are reading, and the sources that lag say so rather than rounding themselves up to live.
The demo runs the same engine code every client runs, on a fictional company, with every number illustrative.
Four steps, and only the first one needs you.
You grant access once, our team connects it, and there is no software for you to learn.
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01
Connect
You add our Google account as a manager on Analytics, Search Console, Ads and your Business Profile, revocable any time from your own console. We connect your CRM, Stripe, your booking platform and your forms from the inside.
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02
Pull
Each source is read on its own schedule and stamped with its honest age. A nightly bake stands behind it, so a failed pull leaves a good page up instead of an empty or broken one.
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03
Run
Your ad account's change history is read daily at 7:05am Eastern by one watch that runs over every account we manage. Where your forms feed the lead sheet, a second check reconciles the leads that landed against the conversions Google counted.
On tiers with the content engine, articles pass a demand gate on real search volume, then move through research, writing and a draft. On tiers with the outbound engine, prospects are sourced weekly into a review-first queue; a person releases them, or the queue releases on the schedule set for the engagement, and every send is logged.
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04
Open it
Every lead and its outcome, every dollar of spend and what it bought, every article that shipped.
Your CRM, Stripe payments, booking platform jobs, website leads and email statistics are live. Google Ads and GA4 run hours behind intraday. Search Console runs two to three days behind, for everyone. The header says how old it is, and a failed pull leaves yesterday's page up. How the live data works
Access comes first. Then comes the first pull, baselines, your keyword set and the ads watch. After that come content cadence, ad reporting, email flows and goals. Read the setup plan
Running today, on numbers you can check.
Ten client dashboards run on this today. Every number on yours names its source and says how old it is, and the checks below run whether or not anyone asked.
Your ad account's change history is read at 7:05am Eastern every morning by one watch that runs over every account we manage, and where your forms feed the lead sheet, the leads that landed are checked against the conversions Google counted. Both run on a schedule, not on a request.
Keyword positions are Search Console average positions, not a rank tracker pretending to be one. A blank answer from an engine stays in the denominator as a measurement error, never counted as a miss. Stripe is read only, and a revoked seat stops working within thirty seconds. Read how access works
Flat monthly. Month to month. Nothing metered behind it.
Three tiers carry a published number. Command is scoped with you after you have seen it run.
Starter
Search, AI answers, managed Google Ads, every lead counted
- Live analytics
- Search visibility
- AI search visibility
- Google Ads management
- See all 8 features
3 dashboard seats
Start with StarterLaunch
Add content that publishes on your cadence
- Everything in Starter
- Content engine
3 dashboard seats
Start with LaunchGrowth
Add Meta ads beside your search ads
- Everything in Launch
- Meta ads management
10 dashboard seats
Start with GrowthCommand
Add outbound, ad creatives and the full team, always on
- Everything in Growth
- Outbound engine
- Ad creatives
- Full marketing team, always on
Unlimited dashboard seats
Talk to usAn annual commitment takes 20 to 25 percent off the monthly. A managed strategy retainer is available as an add-on, scoped with you. See pricing in full
The software came out of the agency, and the agency is still here.
We built the Command Center to run our own client work. Every service we sell is still available on its own, with the software underneath it or without.
SEO and AI search PPC and paid media Websites Content creation Digital marketing Fractional CMO
The questions buyers ask first.
What is the TruLata Command Center?
One dashboard at your own web address, behind a sign-in we control, and the software your marketing runs inside. Search, ads, content, email and outbound execute in the same system that reports on them. What the Command Center is
Do I have to run it myself?
No. Our team runs the engines and manages the accounts whether or not you signed in. From the screen you set a lead outcome and request a website, content or targeting change, and those are logged. Changes to your ad account, CRM, site or Business Profile come from the engine and our team through their APIs, and every one is logged. How we run it for you
What do you connect to, and do you need my passwords?
Analytics, Search Console, Ads and your Business Profile connect as manager invitations you can revoke from your own console. We connect your CRM, Stripe, your booking platform and your forms with access you grant at setup. We hold no passwords and read no card data, and your inbox and calendar stay yours. See every integration
Does anything reach a customer without a person seeing it first?
Outbound leaves from a review-first queue, released by a person or on the schedule set for the engagement, and every send is logged; and anyone who replies not interested or bounces is suppressed from then on. Content is your choice, because auto-publish is a setting you can leave off. How the review queue works
How fresh are the numbers?
Your CRM, Stripe payments, booking platform jobs, website leads and email statistics are live. Google Ads and GA4 run hours behind intraday. Search Console runs two to three days behind. The page states the age of each source. See how live data works
How are leads counted?
Your form handler records every submission server side the moment it lands, and the Leads view reads them newest first, so a blocked analytics script cannot make a real lead disappear. Phone calls count where your CRM or call tracking records them, and either connects during setup. How leads are counted
What does it cost and how long is setup?
Three published tiers, month to month, with nothing metered; each tier's price and everything it includes are on the pricing page. Command is scoped per engagement and carries no published number. See pricing in full
See it running
before you buy it.
Open the demo and see a month of marketing on one screen before you decide anything.
Open the live demo See pricing
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