See what marketing costs, and see what it returned.
TruLata is an AI marketing platform for service businesses, running search, ads, content, outbound and email on a schedule and counting every lead from your own site on one screen. Contractor Click describes itself as "an agentic marketing platform for home improvement and home service contractors". Contractor Click's details on this page come from its own website, read in September 2026.
Is it built for a business like mine?
TruLata is built for a service business, whoever runs its marketing: an owner who carries it on the side, or a marketer who wants more reach.
Contractor Click says it is built for home improvement and home service contractors, and states that it works with established contractors who are serious about growth. It lists verticals including concrete coating, painting, outdoor living and closet design.
What will I pay, and when do I find out?
Starter is $400 a month, Launch $650, Growth $1,200, and Command is scoped per engagement. Every published tier is month to month with no setup fee, and committing annually drops the monthly twenty percent. Command is scoped with you. The same figures sit on the pricing page.
Ask Contractor Click for its monthly price, how often it bills and the shortest term you can sign, in writing.
What does each one run for me?
Engines run on a schedule whether anyone is at a desk, and the team that built them runs them. Starter carries the TruLata dashboard, full analytics, leads, search visibility, the AI visibility program, managed Google Ads search, the assistant and briefings and support tickets. Launch adds the content engine. Growth adds Meta ads. Command adds the outbound engine, social media management and your full marketing team, always on.
Contractor Click lists strategy, contractor websites, local SEO and AI search, full funnel pay per click, CRM with AI automations, and lead nurturing. Its packages are named Domination Essentials, Accelerator, and Accelerator PLUS.
Whose lead count can I trust?
Trust your own count. Forms on a site we build are handled server-side, and each submission is written to a Google Sheet and emailed to the team as it lands. At 7:20 Eastern every morning, on an instance whose forms feed the sheet, the lead watch compares it with the conversions Google Ads counted and the events GA4 recorded, so a dead tag or a blind ad account shows up the next day.
Whoever you choose, ask whether the lead count on your screen is your own record or the ad platform's.
- A form is submitted on your siteHandled server-side, written to a Google Sheet and emailed to your team as it lands
- 7:20am ET, every morningThe lead watch compares the sheet with Google Ads conversions and GA4 events
- The next day, not next quarterA dead tag or a blind ad account shows up
Will I see every change made to my ads?
At 7:05 Eastern every morning one job reads the change history of every ads account connected to us, plus the list of who holds access to it. Our own writes land in that same history, so what our team did sits on the same record as everyone else's.
Ask Contractor Click how you would see a change made to your ads account last week, and who holds access to it today.
What we read every morning
- Every connected ads account's change history, at 7:05am ET
- Who holds access to each account
- Our own writes, on the same record
What to ask Contractor Click
- How would I see a change made to my ads account last week?
- Who holds access to it today?
What do I keep if I leave?
Keep your accounts. Every Google connection is a grant you can revoke in your own console, we never ask for an account password, and where your forms feed a lead sheet the sheet stays where it is. What we read and what leaves with you is written out in full.
Ask Contractor Click who owns the ad account, the analytics property, the website and the domain on the day you leave.
- Grant accessManager invitations from your own Google consoles, no passwords
- Run the programYour forms feed a lead sheet you own
- Leave when you likeRevoke the invitations; the accounts and the sheet stay yours
- Ask Contractor Click the sameWho owns the ad account, the analytics property, the website and the domain on the day you leave?
Keep your accounts.
Put these to Contractor Click, and to us.
| Ask this | TruLata's answer | Where to check it |
|---|---|---|
| What it costs | Three published tiers, month to month, no setup fee; Command scoped | The pricing page |
| What is included | A ladder where each tier includes everything below it | The pricing page, row by row |
| Whose lead count it is | Your own forms, compared daily with Ads and GA4 | The Leads view; the lead watch at 7:20am ET |
| Who changed my ads | The change history and the account users, read daily, our writes included | Google's change history in your own account |
| What I keep when I leave | Your Google accounts and your lead sheet | The Your data page |
Ask for the price before the call and the record after it. We publish both.
Questions, answered.
Does Contractor Click publish a price for its marketing programs?
Its site asks you to book a complimentary intro call and notes that program pricing may vary by add-ons, service area radius and competitiveness, with advertising spend not included. Its separate Contractor Price Guide product lists $49 a month after a 14 day free trial.
Who does Contractor Click say it serves, and how does that compare with TruLata?
Contractor Click names home improvement and home service contractors and lists verticals such as concrete coating, painting and outdoor living. TruLata's fit is one thing: you sell a service, and whoever runs the marketing fits, an owner, a manager carrying it on the side, or a marketer who wants more reach.
Where do the details about Contractor Click come from?
Contractor Click's own website, read in September 2026: contractor.click and contractorpriceguide.com. If something on this page no longer matches what Contractor Click publishes, tell us and we correct it.
Does TruLata publish its prices?
Yes: Starter is $400 a month, Launch $650, Growth $1,200, and Command is scoped per engagement. Command is scoped with you. The figures match on every page we publish.
See it running
before you decide.
The demo is the real product on a fictional company, with your name and email in front of it. Pricing is three published tiers.
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- Refreshed when you open itLive data on page load, never a monthly PDF
- Counted from your own formsLeads recorded server-side, compared daily with Ads and GA4
- Seen in AI answersHow often ChatGPT, Gemini, Claude and Grok name you, measured
- Every send loggedProspect emails leave from a review-first queue, and every send is logged.