Compare

Hire the marketing, or run it on one screen.

TruLata is an AI marketing platform for service businesses, a TruLata dashboard that runs search, ads, content, outbound and email on a schedule and counts every lead on one screen. Lotiva is a Lewisville, Texas agency offering marketing, design, media, software and virtual assistance to clients nationwide. Lotiva's details on this page come from its own website, read in September 2026.

Is it built for a business like mine?

TruLata is built for a service business, whoever runs its marketing: an owner who carries it on the side, or a marketer who wants more reach.

Lotiva presents itself to businesses at any stage of growth, across many industries, and says it serves clients nationwide from Lewisville, Texas. It describes its services as providing the people and structure behind growth.

Built for
TruLataservice businesses
LotivaAgency serving many industries

What will I pay, and when do I find out?

Starter is $400 a month, Launch $650, Growth $1,200, and Command is scoped per engagement. Every published tier is month to month with no setup fee, and committing annually drops the monthly twenty percent. Command is scoped with you. The same figures sit on the pricing page.

Lotiva publishes a Build Your Bundle page where you pick services and the total updates, with marketing sold as monthly retainers on a 3, 6, or 12 month term. The site states that longer terms lower the price and waive the setup fee, and it also offers a free call.

Before the call
TruLatapublished, month to month
LotivaBundle builder, term retainers

What does each one run for me?

Engines run on a schedule whether anyone is at a desk, and the team that built them runs them. Starter carries the TruLata dashboard, full analytics, leads, search visibility, the AI visibility program, managed Google Ads search, the assistant and briefings and support tickets. Launch adds the content engine. Growth adds Meta ads. Command adds the outbound engine, social media management and your full marketing team, always on.

Lotiva lists digital marketing, website design, graphic design, media production, software development and virtual assistance, with lead generation, AI SEO, social media and email and SMS under marketing. It describes AI technology, automated workflows and real-time reporting keeping the work organized.

What runs
TruLata StarterGoogle Ads search, AI visibility, leads
LotivaFull service plus reporting

Whose lead count can I trust?

Trust your own count. Forms on a site we build are handled server-side, and each submission is written to a Google Sheet and emailed to the team as it lands. At 7:20 Eastern every morning, on an instance whose forms feed the sheet, the lead watch compares it with the conversions Google Ads counted and the events GA4 recorded, so a dead tag or a blind ad account shows up the next day.

Whoever you choose, ask whether the lead count on your screen is your own record or the ad platform's.

  1. A form is submitted on your siteHandled server-side, written to a Google Sheet and emailed to your team as it lands
  2. 7:20am ET, every morningThe lead watch compares the sheet with Google Ads conversions and GA4 events
  3. The next day, not next quarterA dead tag or a blind ad account shows up

Trust your own count.

Will I see every change made to my ads?

At 7:05 Eastern every morning one job reads the change history of every ads account connected to us, plus the list of who holds access to it. Our own writes land in that same history, so what our team did sits on the same record as everyone else's.

Ask Lotiva how you would see a change made to your ads account last week, and who holds access to it today.

The morning change watch

  1. Change history readEvery ads account connected to us, and the list of who holds access
  2. Our writes includedWhat our team did sits beside everyone else's
  3. For LotivaHow would you see a change made to your ads account last week, and who holds access today?

What do I keep if I leave?

Keep your accounts. Every Google connection is a grant you can revoke in your own console, we never ask for an account password, and where your forms feed a lead sheet the sheet stays where it is. What we read and what leaves with you is written out in full.

Ask Lotiva who owns the ad account, the analytics property, the website and the domain on the day you leave.

Yours on the day you leave

  • Every Google account, revoked from your own console
  • No passwords held by us
  • The lead sheet, where it is

Ask Lotiva who owns

  • The ad account
  • The analytics property
  • The website
  • The domain
Five questions

Put these to Lotiva, and to us.

Ask thisTruLata's answerWhere to check it
What it costsThree published tiers, month to month, no setup fee; Command scopedThe pricing page
What is includedA ladder where each tier includes everything below itThe pricing page, row by row
Whose lead count it isYour own forms, compared daily with Ads and GA4The Leads view; the lead watch at 7:20am ET
Who changed my adsThe change history and the account users, read daily, our writes includedGoogle's change history in your own account
What I keep when I leaveYour Google accounts and your lead sheetThe Your data page
Said plainly

Ask for the price before the call and the record after it. We publish both.

FAQ

Questions, answered.

Does Lotiva publish pricing?

Yes. Lotiva has a Build Your Bundle page where you choose services and see a total, with marketing sold as monthly retainers on a 3, 6, or 12 month term, and it notes that longer terms lower your price and waive your setup fee, automatically. You can also book a free 30-minute call.

Where do I see my results with Lotiva?

Lotiva describes a portal for communication and regular performance reviews, plus real-time reporting and one organized view of tools, analytics, ads and CRM.

Where do the details about Lotiva come from?

Lotiva's own website, read in September 2026: lotiva.com and lotiva.com/pricing/build-your-bundle. If something on this page no longer matches what Lotiva publishes, tell us and we correct it.

Does TruLata publish its prices?

Yes: Starter is $400 a month, Launch $650, Growth $1,200, and Command is scoped per engagement. Command is scoped with you. The figures match on every page we publish.

See it running
before you decide.

The demo is the real product on a fictional company, with your name and email in front of it. Pricing is three published tiers.

Start 7 days free Open the live demo

No card. It ends on its own after 7 days unless you add one. See pricing.

New here? See what TruLata is. Prefer to write? Send us the one thing you want to know.

Start here: AI marketing platform · AI marketing software · all-in-one marketing platform · marketing automation software · marketing software for small business.

  • Refreshed when you open itLive data on page load, never a monthly PDF
  • Counted from your own formsLeads recorded server-side, compared daily with Ads and GA4
  • Seen in AI answersHow often ChatGPT, Gemini, Claude and Grok name you, measured
  • Every send loggedProspect emails leave from a review-first queue, and every send is logged.