TruLata Integrates With Klaviyo: Campaigns and Flows on One Screen

TruLata Integrates With Klaviyo: Campaigns and Flows on One Screen
Trace Gordon
Written byTrace GordonChief Executive Officer, Founder

Most Klaviyo mail goes out through flows, not campaigns. TruLata reads both, so the welcome series and the abandoned checkout show up beside your newsletters.

Create a private API key with read-only access in Klaviyo's Settings, API keys, and paste it on the Integrations tab. The Email tab lists campaigns sent in the last 90 days and each flow that sent email in that window, with recipients, unique opens, unique clicks and unsubscribes. Because Klaviyo limits its reporting calls, the read is held for up to an hour.

The connection reads. Campaigns, flows and lists are built and sent in Klaviyo itself.

Read the full Klaviyo page

Every detail of the Klaviyo connection, what it reads, how fresh it is and what it never changes, is on the Klaviyo integration page. The integrations page lists every other account TruLata reads.

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