™Send every new lead into your Make scenarios, with TruLata's own Make app.
TruLata has its own app on Make, approved and public since November 11, 2026. Make a key on your dashboard, paste it into the TruLata connection in Make, and build scenarios that start when a lead arrives, when a lead's status changes or when a blog post is published, and that add, update and find leads in TruLata.
What can the TruLata app do in Make?
Three triggers and four actions. The triggers are Watch new leads, Watch lead status changes and Watch new blog posts. They are instant: TruLata sends each event to your scenario within about two minutes, so nothing waits for a schedule.
The actions are Create a lead, Update a lead status, Search leads and Make an API call. Create a lead puts a lead from anywhere onto your Leads tab. Update a lead status marks a lead contacted, quoted, won, lost or not a lead, with a note. Search leads finds a lead by email or phone. Make an API call reaches any other part of the TruLata API with the same connection.
How do I connect TruLata to Make?
On your dashboard, open the Integrations tab and find the card Zapier, Make, n8n and the TruLata API. Type Make as the label and press Make a key. The key starts with tl_live_ and is shown once, so copy it when it appears. The account owner or an admin can make one.
In Make, add a module to a scenario, search for TruLata and pick it. When Make asks for a connection, paste the key. Make checks it against your account once before it saves the connection.
What do people build with it?
A new lead posts to your team's chat and adds a row to a sheet. A lead marked won in your CRM marks the same lead won in TruLata, so the Leads tab and your win rate stay true. A form TruLata does not read sends its leads in with Create a lead. Each new blog post goes to your newsletter tool or your social scheduler the moment it is published.
Make connects to thousands of apps, so the lead can go wherever your team already works.
What can a key reach, and how do I stop it?
A key opens one TruLata account and nothing else. TruLata keeps only a fingerprint of it, so a lost key cannot be recovered: revoke it on the same card and its next request is refused, then make a new one for Make.
Make a separate key for Make so you can revoke it on its own without touching Zapier, Integrately or your own code.
What the TruLata app on Make does.
| What | Where it comes from | How fresh |
|---|---|---|
| Watch new leads | Each new lead with its name, email, phone, service, message, town, page, source and quality | Instant |
| Watch lead status changes | The lead with its new status and note | Instant |
| Watch new blog posts | Title, target search, excerpt, URL, image and publish time | Instant |
| Create a lead | Adds a lead to the Leads tab, source Make unless you set one | Live |
| Update a lead status | Contacted, quoted, won, lost or not a lead, with a note | Live |
| Search leads | Finds leads by email or phone | Live |
| Make an API call | Any TruLata API request with the same connection | Live |
| How it connects | A key from the Integrations tab | Owner or admin |
The Make connection uses a key you make on your own dashboard. It opens only your account, it is shown once, and you can revoke it whenever you choose.
Connect Make: a key from your dashboard.
- On the Integrations tab of your dashboard, under Zapier, Make, AI assistants and the TruLata API, name the key (like Zapier) and press Make a key. Copy it right away: it is shown once.
- In Make, add a module to a scenario, search for TruLata, and paste the key when Make asks for a connection. Triggers: Watch new leads, Watch lead status changes and Watch new blog posts; actions: Create a lead, Update a lead status, Search leads.
Every integration, step by step: the Make help page and the help center. Stuck? Email support@trulata.com and we connect it with you.
Questions, answered.
Is TruLata on Make?
Yes. TruLata has its own app on Make, approved and public since November 11, 2026. In a scenario, add a module and search for TruLata.
Which triggers and actions does it have?
Triggers: Watch new leads, Watch lead status changes and Watch new blog posts, all instant. Actions: Create a lead, Update a lead status, Search leads and Make an API call.
What do I paste into Make?
A key from the Integrations tab of your dashboard, made on the card Zapier, Make, n8n and the TruLata API. It starts with tl_live_ and is shown once.
Do I need Zapier too?
No. Make, Zapier and Integrately are separate ways to automate with the same key; use whichever your team prefers.
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