Is there a free trial?

Yes. Starter is free for 7 days. No card. It ends on its own after 7 days unless you add one.

Every tier is month to month. Annual commitment is optional and takes twenty percent off the monthly.

Content, prospects, scoring runs and refreshes are all inside the number for your tier.

Why is there no price for Command?

It is scoped per engagement after you have seen the product on your own accounts, because it is our team running your account and the scope decides the cost.

Is there a setup fee?

The first month is the whole of it. You pay the first month and setup on your own accounts starts.

Yes. The account owner moves up from the Billing tab at any time, and the new price is shown and confirmed before anything is charged. To move down, write to us.

Do I need TruLata to get a website?

No. The site builder stands on its own: building is free, and going live is $49 a month or $468 a year.

What do I keep if I leave?

Your Drive folder of content, your lead ledger, and your own accounts with our access revoked by you.

Getting help

Ask TruLata a question about your marketing

Type a question in plain English on the Ask TruLata tab. It answers from your own numbers and your account, and remembers the conversation.

1 min read · Updated November 2, 2026

#Ask a question

To get started, tap one of the suggested questions: How many leads did we get this month?, What is my ad spend doing?, How is our SEO trending? or Where should we lean in?

Open Ask TruLata in the Assistant group of the menu.
Type in the box, the way you would ask a person, for example: why did traffic drop last week?
Press Ask, or press Enter.

#What it knows

It answers in plain English from your own dashboard: the numbers you see, your account's state, such as your plan, seats, connections and open tickets, what you entered in Settings, and our help guides. It reads your account alone and never another business's.

It remembers the conversation, so a follow-up question can build on the last answer. It can also walk you through the exact clicks for a task, such as connecting a tool.

#Questions that work well

Which campaign has the highest cost per lead this month? Where did last week's leads come from? Which of my Google reviews have no reply yet, and what should I say? Why does this number differ from Google? What should I publish next?

#Which plans have it

Ask TruLata is on all tiers. The same assistant writes Today's briefing on your Overview each morning.

#Questions

Can it see other businesses' data?

No. It reads your own dashboard's numbers, your account's state and our help guides, for your account alone.

It said it could not reach the data service.

Give it a moment and ask again. If it keeps happening, send a request from the Support tab.

Can it do things, not only answer?

Yes, for the owner and admins. See What Ask TruLata can do for you.

What Ask TruLata can do for youAsk TruLata can save your business details, refresh your numbers, write and publish articles, change ad campaigns on your yes, and open tickets.Use the Support tabSearch short help guides, send a request to a person, and see every ticket you have opened with its number and status.Read the Overview tabWhat your marketing brought in against what it cost: headline cards, today's briefing, goals, your pipeline and one tile per channel.Why a number differs from GoogleGoogle Analytics and Ads run hours behind and Search Console 2 to 3 days behind. Date ranges and what is counted can differ too.

Still stuck?

Ask on the Ask TruLata tab of your dashboard and it answers from your own numbers, or opens a ticket for a person. Or email support@trulata.com and a person on our team replies.

Send a request

#Ask a question

#What it knows

#Questions that work well

#Which plans have it

#Questions

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