Is there a free trial?

Yes. Starter is free for 7 days. No card. It ends on its own after 7 days unless you add one.

Every tier is month to month. Annual commitment is optional and takes twenty percent off the monthly.

Content, prospects, scoring runs and refreshes are all inside the number for your tier.

Why is there no price for Command?

It is scoped per engagement after you have seen the product on your own accounts, because it is our team running your account and the scope decides the cost.

Is there a setup fee?

The first month is the whole of it. You pay the first month and setup on your own accounts starts.

Yes. The account owner moves up from the Billing tab at any time, and the new price is shown and confirmed before anything is charged. To move down, write to us.

Do I need TruLata to get a website?

No. The site builder stands on its own: building is free, and going live is $49 a month or $468 a year.

What do I keep if I leave?

Your Drive folder of content, your lead ledger, and your own accounts with our access revoked by you.

Account, team and billing

Leaving TruLata: what you keep and what to switch off

You keep your leads and articles. Cancel your plan, remove TruLata's access in your Google accounts, and tell us the date.

1 min read · Updated November 2, 2026

#What you keep

Your lead sheet and your article folder are already in your Google Drive, shared to you and refreshed each morning, so leaving takes an address, not an export. Before you go, open Account, press Download my data for a zip, and share the sheet and folder to any other address that needs them. See Get a copy of your data.

#Three things to do

Cancel your plan in the billing portal behind Manage billing on Billing, or ask your TruLata team if your plan is an agreement. See Cancel your plan.
Remove TruLata's access where you granted it: addy@trulata.com in Google Analytics, Search Console and your Business Profile, and TruLata under Managers in Google Ads. Revoke any keys you created for TruLata in other tools.
Tell us the date at support@trulata.com. We empty your seat list, so no sign-in link works on your dashboard.

#No passwords to change

We never ask for your account passwords. Every connection is a grant or a key you created and can revoke in the tool itself.

#Questions

Is there a contract to get out of?

Every plan is month to month, unless you chose an annual commitment.

Do I lose my articles?

No. Each one is a Google Doc in a folder shared to you.

What happens to my dashboard?

It stops working once your plan ends and your seat list is emptied.

Cancel your planCancel in the secure billing portal behind Manage billing: at the end of your paid month, or right away.Get a copy of your dataYour leads go to a Google Sheet and every article to a Google Doc, shared to you each morning. Download my data gives you a zip of it all.Give TruLata access to Google without signing inAdd addy@trulata.com as a Viewer in Analytics and Restricted user in Search Console, and accept our link request in Google Ads.Remove someone from your teamPress Remove beside their name and confirm. They lose access within 30 seconds and their seat is free for someone else.Make, copy or revoke an API keyMake a key on the Integrations tab for Zapier, Make, n8n, Pipedream or your own code. It is shown once and opens only your account.

Still stuck?

Ask on the Ask TruLata tab of your dashboard and it answers from your own numbers, or opens a ticket for a person. Or email support@trulata.com and a person on our team replies.

Send a request

#What you keep

#Three things to do

#No passwords to change

#Questions

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