Review prospects and their openers
Open the send queue on the Outbound tab to see each prospect, why they were picked, the drafted opener and its status.
#Open the send queue
Open Outbound under Outreach. The Review-first send queue lists each prospect with the signal that earned the email, for example a company already running paid ads, and a status such as Awaiting approval.
Press a prospect to open the signal, the fit score, the drafted opener and its status.
#How emails leave the queue
Prospect emails leave from this review-first queue. A person releases them, or the queue releases on the schedule set for your account, and every send is logged.
Two kinds of outreach always wait for a person: a note sent through a prospect's website contact form, used when no deliverable email address turns up, and an opener to a named account you asked for.
#What an opener looks like
Each opener is four or five sentences to a named person at a named company. It says in one line what you do and makes one low-friction ask: a reply. It carries no link and makes no promise of results.
It is signed by the person whose mailbox it leaves from, and it ends with a footer carrying the sender's postal address and a one-word way out: reply no and no follow-up goes out.
#Change what gets drafted
To change the voice, use the Brand voice & tone card in Settings. To change who is picked, use the Target accounts (ICP) card. See Describe your ideal customer.
#Questions
Why was this prospect picked?
Open the row. The signal that earned the email and the fit score are on it. Where a buying-signal gate is on, only companies showing a signal, such as running paid ads or a recent raise, get an opener.
Can I write the opener myself?
You set the brief and the engine writes to it. A change to the voice applies to the drafts that follow.
Related articles
Ask on the Ask TruLata tab of your dashboard and it answers from your own numbers, or opens a ticket for a person. Or email support@trulata.com and a person on our team replies.

